Universal Electronic Alarms
Universal Electronic Alarms (UEA) is a long-standing security company seeking to strengthen its visual identity while retaining its original logo. For this project, I created a comprehensive style guide that defined a modernized color palette, selected complementary header and body typefaces, and introduced a secondary logo to expand the brand’s flexibility. In addition to refining the visual system, I designed key marketing materials, including a clean, professional letterhead and a countertop flyer highlighting UEA’s core services and notable clients. These pieces were crafted to enhance clarity, reinforce trust, and support UEA’s communication across both internal and customer-facing touchpoints. Through a cohesive design approach, this project elevated UEA’s brand presence and provided a strong foundation for future marketing efforts.
